StockUnlimited group buy

Fret not to get an unlimited account and easy access to the flow of content for a small fee. The first spark that was revealed was the arrival of Spotify, and this model was widely applied to other types of services, such as Singapore’s Bookmate. And StockUnlimited group buy decided to apply this model to the field of archived images.

What is Shutterstock?

Archived images have long been the syndication policy of Shutterstock group buy and Getty Images. There are a few free images on the market, but most are watermarked or pirated. There are also image search engines like Google but… not always good.

Mr. Christian Toksvig, CEO of Shutterstock group buy, knows this well. Mr. Toksvig was previously the Business Development Manager of Getty Images, but he left the position thinking the company did not create convenience for users. Speaking to Tech in Asia, he said: “It’s hard to find satisfying content, it’s both expensive and limited. I’ve always been obsessed with making things simple for users. After leaving my old company, I started looking for partners with the same problem-solving goals as me.”

One of those partners was Mr. Andy Sitt, founder of the 123RF Asia-based photographic archive, whom Mr. Tokvsig had known before. Working with Mr. Sitt, who is currently the Chairman of StockUnlimited, Mr. Tokvsig has realized that by placing the company in Malaysia, he will have access to many creatives who are active. on the image archive. All the artists working with StockUnlimited are currently in Asia.

Fight piracy with convenience

Users can subscribe to StockUnlimited’s service for as little as $4 a month and gain unlimited access to a repository of 800,000 premium images and vectors. Even if you don’t pay, you can still use the free stock of 60,000 images! All images on the web are created by professional artists. Working directly with the creators will help StockUnlimited manage the quality of images provided and resolve copyright issues.

Mr. Toksvig believes, above all, simplicity of use StockUnlimited will be very suitable for users who are inherently piracy because they cannot comply with the complicated rules of copyright law. “Users use pirated content not only because of the high fees, but also because of the complicated rules on sites that provide images,” Mr. Toksvig said. Convenience is the main reason. We try to convey value and convenience so that users don’t have to infringe on copyright issues.” Currently, StockUnlimited’s main customers come from the European market, but the company hopes to attract more customers in parts of Asia.

The startup is still very young (founded in 2014) but Toksvig says the current archive contains more than 800,000 images. This number may not sound impressive when compared to other services, but it is worth noting that this archive has more than 50,000 new photos updated every month.

Conclude

While StockUnlimited faces competition in the Asian market as well as globally, the company still hopes that the combination of convenience and affordable cost will be the key strategy to help increase market share in the industry. image industry.

Rich illustrations and graphics set it apart from other services that focus solely on photography. In addition, the company has also explored other ways to grow its user base such as on-demand content delivery services, partnerships with other platforms.