If you are looking for the best Amazon product research tool, you may have come across MerchantWords group buy. It’s an easy-to-use platform with some great keyword and product research tools. The question is is it worth the money? How does it work and does it really make a difference to the sale of your product? Our opinion is this: we love Merchantwords group buy and of course, we’ll explain everything in this Seller Words Review.
Keep reading to learn more, including pros and cons, as well as an in-depth look at keyword research tools. Review Tool will also take a look at their support and pricing, and offer some other product research tool recommendations to check out through the “MerchantWords – Amazon Keyword Tool review” article.
What is MerchantWords?
MerchantWords group buy is a suite of product and keyword research tools for Amazon sellers. It was launched in 2012. It is ideal for sellers who do a great deal of keyword research, as it allows you to search in bulk and keeps your keywords organized into categories.
Review MerchantWords on pros and cons
If you’re running low on free time, here are the quick pros and cons:
Advantage
Very easy to navigate
Easy-to-understand search results
Gives good insight into the top performing keywords
Allows you to organize keyword research
Defect
A bit expensive compared to some other platforms
Only good for keyword and product research – lacks other functions
Review MerchantWords for key features
MerchantWords has some tools for Amazon sellers, but it seems a bit sparse compared to similar platforms. For example, JungleScout and Helium10 offer more features, including browser extensions and inventory management tools. We’ll dive into this later in the pricing section.
UX / Ease of use
The platform itself is really easy to navigate. You can test out some of the tools for free without having to sign up, and it’s really easy to find your way, even if you’re completely new to keyword research.
If you want something without a lot of knowledge, then MerchantWords is a good choice. It gives you all the information you need without feeling overwhelming.
Market Insights
The Market Insights tool allows you to closely examine your closest competitors to see how similar products are performing. Just enter the ASIN and click ‘add’, and you will get the report. You can find similar products and filter them:
This gives you a useful overview of the products available. It’s a useful tool if you have a product and you’re not sure how to price it, for example. You will be entitled to a certain number of reports per month depending on the plan you choose (from 50 reports for the lowest price plan to 10,000 reports for the highest).
Digital Shelf
This is a tool that can help you refine your SEO strategy.
Organic ranking performance
Digital bookshelf insights (shows page 1 keywords, average rating, review average, and more)
Related products
It is very user-friendly and easy to understand and can give you some practical steps to take to improve the SEO on your product listings. For example, reviewing common keywords can ensure you’re using the right keywords in your product descriptions.
SEO is a really important thing to learn if you want to sell online – please check out some tips from our article, How to Find the Best SEO Tools for Digital Marketing.
Emerging Trends
The name says it all here – this will give you a glimpse of the emerging trends on Amazon. They rank trends by search volume, so you can see the hottest products at a glance. You can see brand new keywords (new buyer search terms) or rediscovered keywords (search terms that haven’t been seen for at least 12 months and are reappearing –) Seasonal items tend to pop up here).
This is not just limited to Amazon US. You can also see what’s going to be trending in the UK, Germany, Japan, Australia, India, France, Italy, Spain, Canada and Mexico.
It’s another tool that’s incredibly easy to use, and MerchantWords provides video tutorials on how to get the most out of it.
Collections
Keyword collections are ideal for keeping keywords organized for later review. They are displayed as a table. You can do keyword research
save a group of keywords and then view them by Search Volume, Amazon Depth (this measures search frequency and popularity of a keyword, represents the number of characters you need to type in the search bar) before Amazon’s autocomplete keyword suggestion), Appearance, Last Seen, and Categories prevailed. It’s basically a neat way to keep your keywords grouped.
Classic Search
Classic Search is the basic keyword research tool that MerchantWords offers. You can search for a term – for example, ‘towels’ – and then you can sift through a bunch of related keywords to see how each product performs. You can compare the performance of your products in different countries and you can download your saved products as. CSV file.
Keyword Multiplier
The Keyword Factor allows you to find keywords that are related to your original keyword.
This is a useful tool if you’re struggling to come up with more keywords to add to your product descriptions. You can copy all relevant keywords to your clipboard or add them straight to one of your collections. It’s a simple but useful tool.
See more: https://seogroupbuy.info/